How to Find Remote Marketing Jobs on Freelance Boards
scale.jobs
September 30, 2025
Looking for remote marketing jobs? Freelance boards like Upwork, Fiverr, and FlexJobs are key platforms to connect with clients offering roles in digital advertising, SEO, social media management, and more. With 58% of U.S. businesses hiring remote marketing freelancers between 2023 and 2024, opportunities are growing. Here's how you can get started:
- Popular Roles: Content marketing, social media management, SEO, email campaigns, PPC, and analytics.
- Top Platforms: Upwork (long-term projects), Fiverr (standardized gigs), FlexJobs (full/part-time roles), Toptal (high-paying projects), and Remote.co (remote jobs from startups to Fortune 500 companies).
- Rates: Entry-level marketers earn $25–$45/hour, mid-level $50–$85/hour, and senior professionals $90–$150/hour.
- Key Skills for 2025: AI-powered marketing, video content creation, marketing automation, and CRO.
To succeed, create a standout profile, target quality job listings, and write tailored proposals. Tools like scale.jobs can simplify applications with ATS-optimized resumes and human-assisted submissions. Start applying consistently, and you could land your first client in just a few weeks.
How to Find a Remote Digital Marketing Job (Tips for 2023)
Types of Remote Marketing Jobs
The world of remote marketing offers a variety of specialized roles, each with its own earning potential. Knowing what these roles entail can help you focus your job search on freelance platforms and position yourself effectively. This foundation is key to matching your skills with the right opportunities.
Common Remote Marketing Positions
Content Marketing Specialists create materials like blogs, case studies, and other content that boost organic traffic and generate leads. Their work involves developing content strategies, optimizing for SEO, and tracking performance. Proficiency in tools like CMS platforms, HTML, and analytics is often required.
Social Media Managers handle everything from crafting content calendars to running paid campaigns and analyzing performance metrics. They often specialize in particular platforms - such as Instagram, LinkedIn, or TikTok - or industries, like B2B or e-commerce.
SEO Specialists focus on improving website rankings through tasks like keyword research, on-page optimization, link building, and technical audits. Mastery of tools such as SEMrush, Ahrefs, Moz, and Google Search Console is essential for this role.
Email Marketing Experts design and manage campaigns, including list segmentation, A/B testing, automation workflows, and optimizing deliverability. They often work with platforms like Mailchimp, Klaviyo, or HubSpot, and may focus on industries such as e-commerce, SaaS, or nonprofits.
PPC Advertising Managers oversee paid ad campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads. Their responsibilities include budget management, keyword research, ad copywriting, and analyzing campaign performance to improve return on ad spend (ROAS).
Marketing Analytics Specialists dive into data from multiple channels to extract actionable insights. Using tools like Google Analytics, Tableau, or custom dashboards, they track customer journeys, conversion rates, and overall campaign success.
As market needs evolve, these roles often require advanced skills to stay competitive.
High-Demand Marketing Skills for 2025
Performance Marketing remains a top priority on freelance job boards. Clients look for experts who can directly link marketing activities to revenue. This includes skills in attribution modeling, conversion rate optimization, and managing campaigns across multiple channels.
Video Content Creation is increasingly vital as platforms prioritize video. Marketers skilled in creating short-form videos for TikTok, Instagram Reels, and YouTube Shorts are highly sought after. Tools like Adobe Premiere Pro and Canva’s video editor are commonly used in this space.
AI-Powered Marketing is on the rise as businesses integrate AI for content creation, segmentation, and predictive analytics. Familiarity with tools like ChatGPT for writing, Midjourney for visuals, or AI-enhanced marketing automation platforms can give freelancers an edge.
Marketing Automation experts who can set up intricate workflows in platforms like HubSpot, Marketo, or Pardot are in growing demand. These professionals help businesses scale personalized customer experiences and lead-nurturing efforts.
Conversion Rate Optimization (CRO) specialists work to improve website performance and user experience, aiming to boost conversion rates. This role blends marketing knowledge with basic UX principles and A/B testing techniques.
Influencer Marketing Management has become a more complex field, requiring skills in relationship building, contract negotiations, and campaign analytics. Businesses increasingly seek professionals who can identify micro-influencers and manage long-term partnerships.
U.S. Pay Rates for Remote Marketing Work
Earnings in remote marketing vary widely depending on experience, specialization, and location. Here’s a breakdown:
- Entry-level marketers (0-2 years of experience): $25-$45 per hour for tasks like social media posting, basic content creation, and simple email campaign setups.
- Mid-level specialists (3-5 years of experience): $50-$85 per hour for more advanced roles, such as SEO optimization, multi-platform social media management, or creating complex email automation sequences.
- Senior marketing professionals (5+ years of experience): $90-$150 per hour for high-level work like marketing strategy, consulting, or managing significant advertising budgets.
- Specialized high-demand roles: Experts in areas like performance marketing or marketing automation often charge $100-$200 per hour, especially when managing large-scale projects like enterprise-level systems or six-figure ad budgets.
For project-based work, pricing varies based on scope and deliverables. For example:
- A detailed SEO audit might cost between $2,000 and $8,000.
- Developing a full social media strategy with three months of content could range from $5,000 to $15,000.
While rates tend to be higher in major cities, remote work has leveled the playing field, enabling skilled professionals from anywhere to compete for top-tier projects.
Best Freelance Platforms for Marketing Jobs
Finding the right freelance platform can make or break your remote marketing career. Each platform caters to different needs, with varying audiences, fee structures, and ways of connecting freelancers to clients. Knowing what sets them apart can help you decide where to focus your energy.
Popular Freelance Job Boards
Upwork is a go-to platform for marketing professionals, especially those looking for long-term projects or retainer-based work. It’s a popular choice for securing jobs in areas like content creation, SEO, and social media management. The platform’s detailed proposal system allows you to present well-thought-out marketing strategies to potential clients.
Fiverr takes a service-based approach, where freelancers create "gigs" offering specific marketing services. It’s perfect for standardized tasks like logo design, social media posts, or SEO audits. Many freelancers start with lower-priced gigs to build their reputation, then increase their rates as they gather positive reviews. Fiverr’s algorithm rewards active sellers who respond quickly and maintain high ratings.
FlexJobs specializes in remote and flexible job opportunities, including full-time and part-time marketing roles. While it charges a subscription fee, it offers access to high-quality positions with established companies, making it worth considering for those seeking stability.
Remote.co is known for curating remote job listings from companies that value distributed teams. It features marketing roles across startups and Fortune 500 companies, focusing on full-time or long-term contracts. The platform’s direct application process eliminates intermediary fees.
AngelList (now Wellfound) focuses on startup opportunities, often including roles with equity-based compensation. It allows direct interaction with founders and hiring managers, bypassing traditional HR channels.
Toptal is an exclusive network that only accepts the top 3% of applicants after a rigorous screening process. For marketing professionals who qualify, it offers access to high-paying projects with established companies. The platform handles client matching, contracts, and payments, making it a streamlined option for top-tier freelancers.
Next, let’s break down the features and costs of these platforms to help you decide which one aligns with your goals.
Platform Features and Costs Comparison
Here’s a quick comparison of fees, services, and average rates on these platforms:
Platform | Service Fee | Payment Protection | Project Types | Average Marketing Rates |
---|---|---|---|---|
Upwork | 10% (5% after $500 with the same client) | Yes, milestone-based | Long-term, complex projects | $25–$150/hour |
Fiverr | 20% | Yes, order-based | Quick deliverables, standardized services | $5–$500/project |
FlexJobs | $14.95/month (job seeker fee) | N/A (direct hire) | Full-time and part-time positions | $40,000–$120,000/year |
Remote.co | Free | N/A (direct hire) | Full-time remote positions | $50,000–$150,000/year |
Toptal | No fee (clients pay) | Yes, weekly payments | High-end consulting projects | $75–$200/hour |
Freelancer.com | 10% or $5 minimum | Yes, milestone-based | Mixed project sizes | $15–$100/hour |
When choosing a platform, it’s not just about fees. Consider other factors like payment protection, profile visibility, and the quality of clients.
- Payment systems differ across platforms. For example, Upwork and Fiverr secure payments through milestone or order-based systems, though their fees are higher. On the other hand, platforms like FlexJobs and Remote.co leave payroll management to the employer, eliminating service fees.
- Profile visibility depends on platform algorithms. Upwork prioritizes freelancers with high Job Success Scores, while Fiverr favors active sellers with quick responses and strong conversion rates. To stand out, focus on consistent bidding, prompt replies, and delivering top-notch work.
- Client quality varies. Platforms like scale.jobs attract higher-quality opportunities by offering dedicated support and transparency, while others may have a mix of budgets and project scopes.
Why scale.jobs Stands Out
While traditional platforms offer plenty of features, scale.jobs takes things up a notch with some unique perks:
- Human-Powered Application Process: Unlike automated systems, scale.jobs uses human assistants to manage your applications, reducing the chance of errors or bot flags.
- ATS-Optimized Materials: With AI-powered tools, scale.jobs creates resumes and cover letters tailored to Applicant Tracking Systems (ATS), giving you an edge over generic submissions.
- Transparent Workflow: Real-time updates via WhatsApp and proof-of-work screenshots ensure accountability throughout the process.
- Flat-Fee Pricing: Instead of recurring fees or high commissions, scale.jobs offers a one-time payment model starting at $199 for 250 applications.
scale.jobs is designed with marketing professionals in mind, focusing on full-time remote roles rather than project-based work. Its AI Assistant Pro, available for just $9/month during its launch, creates tailored application materials, while the Human Assistant service manages the entire process for you.
Ultimately, your choice between freelance platforms and tools like scale.jobs depends on whether you prefer short-term gigs or full-time marketing positions. Many freelancers combine both approaches to maximize their opportunities.
How to Find and Apply for Remote Marketing Jobs
Once you've chosen your preferred platforms, the process boils down to three main steps: crafting a standout profile, conducting targeted job searches, and writing proposals that win clients over. Each step requires careful attention and a focus on what potential clients want to see.
Building Your Freelancer Profile
Think of your freelancer profile as your online storefront - it’s the first thing clients see, so it needs to make a strong impression.
- Choose a professional headshot and write a specific headline. For example, "Content Marketing Specialist | SEO & Social Media Growth for SaaS Companies" immediately communicates your expertise and target audience.
- Highlight results in your summary. Instead of just listing services, focus on achievements like "Boosted organic traffic by 150%" or "Managed $50K+ in Facebook ad spend with a 3.2x ROAS." Numbers grab attention and establish credibility.
- Showcase relevant work samples. Upload examples that demonstrate your skills, such as blog posts, email sequences, or campaign screenshots (be sure to blur any sensitive client data). Include context about project goals and the results you achieved.
- Incorporate key terms naturally. Use keywords like "digital marketing", "Google Analytics", or "conversion optimization" to help your profile stand out in searches, especially since larger clients often use ATS software.
- Keep your skills section up-to-date. Include both hard and soft skills relevant to marketing, such as "SEO", "Email Marketing", and "Strategic Planning", and update it regularly as you gain new experience.
Once your profile is polished, the next step is finding the right job opportunities.
Finding the Right Job Opportunities
Focus your job search on roles that align with your skills and pay expectations while steering clear of time-wasting listings.
- Use advanced filters. Narrow down results by budget, project duration, client location, and posting date. Set minimum rates to avoid underpaid gigs, and filter for jobs posted within the last 24-48 hours to catch fresh opportunities.
- Search for specific keywords. Use terms like "content marketing", "email campaigns", or "social media management" to find jobs that match your expertise. If you have niche experience, try terms like "SaaS marketing" or "B2B lead generation."
- Evaluate job postings for quality. Look for detailed descriptions that include budgets, timelines, and deliverables. Avoid vague posts like "Need marketing help" or those with unrealistic expectations.
- Review client history. Check for verified payments, past hires, and freelancer feedback. Clients with a solid track record are more likely to provide a smooth working experience.
- Set up job alerts. Most platforms let you create saved searches with notifications. This ensures you’re among the first to apply to relevant opportunities.
- Consider competition levels. Jobs with 50+ proposals can be difficult to land unless you have outstanding qualifications. Focus on newer postings or smaller projects to build relationships and earn positive reviews.
Once you've identified the right opportunities, it’s time to craft proposals that stand out.
Writing Custom Proposals
A generic proposal won’t cut it - each application should be tailored to the specific job.
- Start with a personalized opening. Reference something specific from the job posting. For instance, if they mention struggling with social media engagement, you might say, "I noticed you're looking to boost engagement on your social channels - this is exactly what I helped [similar client] achieve with a 200% increase in interactions over three months."
- Address their challenges directly. Don’t just list your services - explain how you’ll solve their problem. For email marketing, you could outline strategies like audience segmentation, A/B testing, and automation.
- Share relevant examples. Include one or two concise case studies that tie directly to their needs. For example: "For a similar e-commerce client, I created a welcome email series that generated $15,000 in additional revenue within the first month."
- End with a clear call to action. Suggest scheduling a quick call or starting with a small test project to make it easy for them to move forward.
- Keep it concise and skimmable. Stick to 150-300 words, using short paragraphs and bullet points to highlight key points.
- Avoid common mistakes. Don’t copy-paste templates, ask questions already answered in the job description, or focus too much on your credentials instead of their needs. Avoid discussing price unless requested - focus on the value you bring instead.
For an extra edge, platforms like scale.jobs offer tools to streamline the application process. Their AI Assistant Pro creates tailored proposals for just $9/month during launch (normally $19/month). For a more hands-off approach, their Human Assistant service manages your applications with ATS-optimized materials and real-time updates via WhatsApp.
The secret to success is consistency and personalization. Aim to apply to 5-10 well-matched jobs daily rather than casting a wide net. Quality applications targeted at the right opportunities will always yield better results than a scattershot approach.
Job Search Tools That Help You Get Hired
Manually applying to jobs across multiple freelance platforms can be a major time drain. But with the right tools, you can streamline the process, save time, and stay organized while still applying to high-quality opportunities.
How scale.jobs Simplifies the Application Process
Scale.jobs takes a different approach by combining technology with human expertise to handle applications, avoiding the pitfalls of automated systems that often trigger ATS (Applicant Tracking System) flags. Instead of relying on bots, the platform uses trained virtual assistants to manage each application, ensuring smoother submissions.
Here’s what scale.jobs offers:
- Free Software: Access a job board featuring over 2 million postings each month, an ATS-compliant resume builder, and basic AI tools to create up to two tailored resumes daily.
- AI Assistant Pro: For $9/month (introductory price, later $19/month), you get unlimited AI-generated resumes and cover letters tailored to individual job postings.
- Human Assistant Service: Starting at $199 for 250 job applications, this premium option includes dedicated assistants who craft customized resumes and cover letters, then submit applications across any platform - from corporate ATS systems to niche freelance sites. You’ll also receive real-time updates via WhatsApp, complete with time-stamped screenshots for transparency.
This human-assisted approach can save you over 20 hours a week, freeing up time for networking, skill-building, and interview preparation. Plus, the flat-fee pricing means no recurring subscriptions, and unused applications are eligible for a refund, adding a layer of accountability and value.
By blending automation with human oversight, scale.jobs eliminates the repetitive work of job applications while ensuring ATS compatibility. Next, let’s see how it measures up against other tools in the market.
scale.jobs vs Other Job Search Tools
When compared to other job search tools, scale.jobs stands out for its comprehensive and hands-on approach. Let’s break it down:
- LazyApply: This tool relies entirely on automation, which can lead to faster submissions but also increases the risk of ATS flags. Scale.jobs avoids this by using human assistants for manual, customized applications.
- Find My Profession: While this service is excellent for professional resume writing and LinkedIn optimization, it doesn’t handle the actual application process. Scale.jobs goes further by managing submissions in addition to creating ATS-optimized resumes.
- Jobscan: This tool focuses on tailoring resumes to pass ATS filters but leaves the submission process to you. Scale.jobs combines resume optimization with full application management for a more complete solution.
Key advantages of scale.jobs include:
- Human-assisted application submissions to reduce ATS flags and ensure compatibility with any job board or freelance platform.
- A unified service that combines resume optimization with end-to-end application handling.
- Real-time updates via WhatsApp, including proof-of-work screenshots for transparency.
- Flat-fee pricing with no recurring subscriptions and refund options for unused credits.
For marketing professionals and freelancers navigating both traditional job boards and freelance platforms, scale.jobs offers a streamlined, efficient way to manage job applications while maximizing your chances of landing the right opportunity.
How to Succeed and Avoid Common Mistakes
Building a thriving freelance marketing career takes more than just landing clients. You’ve got to set fair pricing, recognize bad opportunities, and handle the business side of things effectively.
Pricing Your Marketing Services
Your rates should reflect both your expertise and the current market standards. Charging too little can undervalue your skills, while setting rates too high without a proven track record can scare off potential clients. Research industry benchmarks and adjust your pricing as your portfolio and reputation grow. The goal is to align your fees with the quality and impact of your work.
But pricing isn’t the only challenge - protecting yourself from shady practices is just as important.
Spotting Scams and Bad Clients
Keep an eye out for warning signs like requests for upfront fees, demands for free test work, unusual payment methods, vague project descriptions, or high-pressure tactics. Always verify a client’s profile and reviews before committing to a project. Be cautious of clients looking for quick fixes or those who insist on communicating only through email or chat without offering secure options like video calls. If something feels off, trust your gut - it’s better to walk away than to get caught in a bad deal.
Taxes and Legal Requirements for Freelancers
Once you've set your rates and filtered out unreliable clients, you’ll need to tackle the business side of freelancing. Track all income and make quarterly tax payments on time. Keep detailed records of your expenses - like home office costs or software subscriptions - to take full advantage of deductions. Even if you don’t receive formal tax documents for every payment, it’s crucial to report all your earnings. As your business grows, it might be worth consulting a tax professional to explore options like forming an LLC, which could provide legal protection and possible tax benefits. Accounting software can also be a lifesaver when tax season rolls around.
Start Your Remote Marketing Job Search
Kick off your remote marketing career by taking clear and purposeful steps. With your profile polished and proposal strategies in place, it’s time to put your plan into action.
First, pinpoint your niche - whether it’s social media, content marketing, or PPC campaigns - and choose 2–3 platforms that align with your expertise. Popular options include Upwork, Freelancer, or even creative hubs like 99designs.
Make sure your profile stands out by showcasing measurable results. For example, highlight achievements like “increased email open rates by 35%” or “managed $50K in monthly ad spend.” Don’t forget to include work samples to back up your claims.
Set a goal to submit 5–10 personalized proposals each week. Keep track of your response rates so you can tweak and improve your approach as needed.
To save time and simplify your application process, consider using a service like scale.jobs. This platform handles tailored applications for you, potentially saving you over 20 hours a week. Their flat-fee pricing starts at $199 for 250 applications or $299 for 500. You’ll also get real-time WhatsApp updates with proof of submissions, plus AI-crafted resumes and cover letters.
Get started today - many freelancers land their first client within 2–4 weeks of consistent effort.
Finally, treat freelancing like a business. Communicate professionally, and always look for ways to sharpen your skills and stay ahead of the curve.
FAQs
What are the best ways to create a standout profile on freelance platforms like Upwork or Fiverr?
To make your profile shine on platforms like Upwork or Fiverr, start with a professional photo. A clear, friendly image helps establish trust and makes a strong first impression. Next, craft a title that’s not only clear but also packed with relevant keywords to showcase your expertise. Pair that with a well-written overview that highlights your skills, the services you offer, and what makes you stand out from the crowd.
Don't forget to include a portfolio of your best work. Whether it’s designs, writing samples, or completed projects, your portfolio is your chance to show potential clients what you’re capable of. Fully complete your profile by adding details like your work experience, education, certifications, and any noteworthy achievements. Keeping your profile up-to-date with new skills or completed projects is also key to staying relevant.
When creating gig descriptions, focus on writing clear and engaging copy that incorporates relevant keywords to help clients find your services. And remember, professional communication and consistently delivering high-quality work are just as important. Strong reviews and repeat clients often come from great service, so aim to exceed expectations. A well-crafted profile combined with excellent service can make all the difference in standing out and succeeding on these platforms.
How can I create a winning proposal for remote marketing jobs?
When crafting a proposal for remote marketing jobs, the first step is to dig into the client’s business, industry, and target audience. By showing you understand their unique challenges, you can frame the problem clearly and offer solutions that align with their goals.
Make your proposal shine by emphasizing your relevant experience and skills. Tailor your pitch to address the client’s specific needs, and include a detailed project plan, timeline, and budget. This not only demonstrates your professionalism but also shows you're serious about delivering results. A personalized, results-focused approach can help you stand out and earn the client’s trust.
What warning signs should I look for when choosing clients on freelance job boards?
When browsing freelance job boards, it's crucial to keep an eye out for red flags that might indicate a problematic client. For instance, requests for unpaid work or free samples are a major warning sign. Similarly, vague project descriptions or overly demanding expectations can signal trouble ahead. And if communication feels unprofessional or inconsistent, that's another clue to proceed with caution.
Other things to watch for include clients with a poor reputation - look for signs like negative reviews, late payment complaints, or a complete lack of an online presence. Spotting these warning signs early on can save you a lot of hassle and allow you to focus on clients who respect your skills and time.
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